Blog
Using the right words makes people take action.
I’m not about to go all political (well, not really), but there are some fundamental truths about communications in the digital age that have shown up in the recent European…
Stop trying to do your best writing!
Want to engage an audience? Speak through your words. Nobody wants to go onto a website and find heaps of overwritten copy that reads like a sixth form essay. That’s why…
Can ‘Better Call Saul’ cure your imposter syndrome?
My friend Jules gave me this mug about three years ago, because of our mutual obsession with the TV series ‘Better Call Saul’. What she doesn’t know is that I use…